New Kutaragi Interview.

[Viano]

http://pc.watch.impress.co.jp/docs/2.../kaigai277.htm

anyone mind using google translate this for me? Just found the 2nd part of the interview and I need to do violin lesson right now.

- Business model is remained as a game console.

- PS3 will can be sold at $2000 without problem if it has the Apple logo on it.

- PS3 will be changed(the image of it I think) once got into our daily lives

- The vision of SCEI is close to the Apple right now.


Crazyness, indeed exciting.

♪

[Garfunkel]

wooden health person

?????????

that translation is truly horrifying

[makeitlookreal]

I do not find this complicated at all.

When the PS3 launches it will have the first configuration of specifications. For PS3 console games these will be the FINAL specifications. In the future you might be able to buy a better PS3 with more RAM, a fast or revised CPU, and perhaps all sorts of features. But when it comes to playing PS3 games every single game will utilize the FIRST configuration. Every PS3 game will look exactly the same on every system.

I am not a computer expert, but it seems to me there should be an easy way to automatically limit the PS3's performance when a console game is put into it. That way no one will complain that they should have waited longer to get their PS3, etc. If the PS3 only has 1 GIG of RAM at launch (as an example) then games will only be able to use 1 GIG five years from now even if by then you can upgrade to 4 GIGS.

However, in the NON PS3 computer mode I am sure you could make games, purchase games, or design games that utilize *all* the resources of the PS3. But these would NOT be "PS3 console" games and would be utilizing the "PC" nature of the PS3.

There is a clear difference.

These upgrades are going to really help extend the life of the PS3, make it more useful for many, many people, and of course be what eventually leads to the PS4.

Probably in about 8 years or so after there are six different models available that you can even upgrade on your own Sony will then release a VERY different model that takes another huge LEAP. Perhaps instead of the typical 5GHZ 45nm Cell Chip it will utilize four of them in a Broad Band Engine and Holographic Data Storage!

This would for example be the PS5 and all playstation *console games" for the PS5 would use THESE SPECIFICATIONS until the PS6.

[Chrome]

It's hard to know what to say - I think Kutaragi is a visionary for sure... in this article he seems to be thinking out loud to an extent. At least, I honestly hope so, because this high-risk stuff here from a business standpoint.

It does look like PS3 might turn out to be the modern Amiga however. At the same time, is the present era ready for another Amiga?

Well whatever! We'll see how it plays out.

I loved the Amiga, getting around the Cell+RSX could be described as the new Blitter Graphic Chip. The day's of truely bedroom programmers could be here once again, in the UK there are still alot of programmers who grew up coding on the Spectrum, Acorn Electron/BBC Model B, and Amiga who still have fond memories of those times. Thats part of the vision I see the PS3 achieving personally, get everyone thats intrested in programming for the Cell and you'll be doing alot for the future. Some of the best coder's esp. asm were at one time demo coder's and other questionable code Manipulator's. I love vision personally and welcome it.

The speed at which the homebrew coders have got around the PSP's Media Engine has given me alot of faith in the younger generations.

[Viano]

Interview Second part google translation.

Hisashi Yokishi = KK ..

- The business model changes from the game machine in PS3.
【Q】 The reaction of PLAYSTATION 3(PS3) to the price announced with E3 is interesting. It is still cheap though the person of the game industry says that he or she is high when seeing from PC. However, because a lot of users see as a game machine, the sense of resistance is very strong.
【 Hisashi Yokishi 】 PS3 is overwhelming as the consumer electronic after seeing easily. However, whether PS2 is bought becomes a said story seeing as a game machine. There must be an object "See as **" there. However, it is and it doesn't disregard it in PS3. We have already thought PS3 to be PS3.
【Q】 Does not it become a computer if not coming off the price and the business model of the game machine?
Hisashi Yokishi that hangs out controller of PS3
【 Hisashi Yokishi 】The model of the game (business) is contents and a hard business. When another one was added, the age of Nintendo was a royalty. However, our messages in this PS3 are clear. Hardware..business..do.
【Q】 May I think so?The game machine has taken away the business model by whom it doesn't traditionally rely on a profit of a hard unit alone. However, the model doesn't consist when PS3 is had to be used as a computer. If the business cannot be done by raising a hard, enough profit, software on the computer cannot be raised. Therefore, the profit of hardness understands to a very limit price model like the game machine that it cannot do.
【 Hisashi Yokishi 】Yes. It changes in the business model in PS3. (When becoming a computer. )The business model (the hard loss and the balance by the royalty) doesn't consist. I want you to be ..person of Top Gun (programmer).. spirited of your arm on that the gunman all sharing the computer named PS3.
【Q】 Of course, SCEI is seen a model hybrid because contents of PS3 are continued though it is near the dawn of PC.
【 Hisashi Yokishi 】It proposes and we are us of happy software in PS3. When it is possible to take it to service, it is the best. Then, the business is done.
【Q】 When the business is done basically hard, and service wants to do the business in addition by you if it is ..software other than the game and the game.. possible.
【 Hisashi Yokishi 】Only that has put out contents to us (Even PS2 . Because the third party thinks that it is a match of contents in the meaning of making interesting contents from everyone because it doesn't obstruct it.
- It sells even for 2,000 dollars if Apple sells PS3.
【Q】 It is extremely difficult to break the concept "Price of the game machine". Because the user has become accustomed to the price (299 dollars and 199 dollars) up to now and is familiar.
【 Hisashi Yokishi 】 Jobs(Mr. Steve Jobs. CEO, Apple Computer)However (To PS3), I think that it says it is good if the logo of Apple is applied (The user even for 2,000 dollars. However, it cannot be done by the PLAYSTATION brand. It might be a difference on the computer of the PLAYSTATION brand and the Apple brand. However, because PS3 is PLAYSTATION brand, I think that it sells as PLAYSTATION.
【Q】 The message should be typed out to look as not the game machine but a computer named PS3 to come off the model of the game machine, and to approach Apple.


PLAYSTATION to the pronoun of the entertainment computer
【 Hisashi Yokishi 】So. Therefore, PS3 is pushed out. I want to do by becoming of PLAYSTATION the pronoun.
【Q】 When there is no PlayStation as one of the game machines but the pronoun of the entertainment computer is PLAYSTATIONed.
【 Hisashi Yokishi 】I wanted to put the PS3 sale of Linux from the first day.
However, it is not important that it is Linux. (In PS3. )Base..up..the..nature..provide..put.However, OS is not a problem any longer. In PS3, because OS is the one like the application.
The Jobs of Apple also said the same thing to interest. Jobs thinks that it said the content that OS is and is natural and important the coming one that is only the application on Macintosh of Windows. Obviously, importance is software, a platform, and service.
【Q】 The idea of binding with OS like the Windows model when there is a virtual machine is old, and when someone might develop even OS, :.
【 Hisashi Yokishi 】By chance, OS for ..Cell native.. Han more thinks that it might come out.

- It changes when PS3 enters daily life.

【Q】 It is the applications that become a key as a computer other than the game.

【 Hisashi Yokishi 】Maybe (computer of PS3), it changes when how to use it naturally enters everyone's daily life. Everyone begins to turn like being so PC , saying that "Oh" when the people who have the talent develop the surprise (application of PS3)(software development).

【Q】 Does the ecosystem (ecosystem) that software and service gain on hardness begin to turn as much as PC?

【 Hisashi Yokishi 】 Time when Apple was terrible was so. Moscornsentar (convention center of San Francisco) is buried by WWDC (technological of Apple conference). It rises naturally if turning.

【Q】 Software increases without permission if the ecosystem is approved, the charm of PS3 increases, PS3 infiltrates more, and there is a possibility of entering the cycle when more software appears. However, the voice doubted whether ecosystems other than the game consist of PS3 is abundant.

【 Hisashi Yokishi 】 PSP becomes one example. The world of Nintendo's DS is good, and PSP is halfway in Japan. However, any PSP comes out by grass roots in the United States and Europe because it has entered the world of the computer. Various software has come out, and accessories etc. also. Therefore, it stops for PSP from SCEI ..putting out even accessories.., and the voice is raised from in-house. And . like Macintosh ..the favor of everyone.. ..putting out... I want you also for PS3 to become it so.

【Q】 Does the person who makes software and peripherals rise if hardware is interesting?

【 Hisashi Yokishi 】 (The programming :. )It is likely to become a nature "", and it is likely to see it if it really has the talent if said it is difficult.

【Q】 It is necessary to offer necessary information, the environment, and these kind of things of the library to make it to foundation where a programming open can be done.

【 Hisashi Yokishi 】Therefore, Cell also opens the standard, and it asks the Barcelona university (supercomputing center) for the hosting. Harrison(Mr. Phil Harrison. President, Sony Computer Entertainment Worldwide Studios)However, it was said that Mr. middleware manufacturer who had done contact would go up to hundreds of companies. When such people begin to move Barbary, it is interesting. And, java moves unabashedly, too.

【Q】 It is not bound by the native instruction set of CPU when making it to virtual like java in the upper layer. For instance, is not run time to compile java directly to the instruction set of SPE(Synergistic Processor Element) of Cell made?

【 Hisashi Yokishi 】Well, sequentially because you should make software than it. You should sell millions of making software when saying managing it. There is no gunman in it (software development) it is. They in the world of the computer might do such a person.

【Q】 Is not such development requested to Transmeta?They are the specialists.

【 Hisashi Yokishi 】 Transmeta also has the person so much. A greatly important thing of lowering the electric power to them is done.

- It is Apple today the neighborhood to the vision of SCEI.

【Q】 The computing power of Cell is made use of to differentiate, and the application only of PS3 is necessary with PC that is the computer. PS3 as the computerWhen looking, the nonliner edit system etc. of the HD video had been enumerated before.

【 Hisashi Yokishi 】 The nonliner edit system of HD was put out to "NAB (The National Association of Broadcasters: event of the broadcasting equipment industry in the United States)" in front of E3. It is an edit system of the HD video based on Cell. The delivery and the transformer code had been done from Cell to the projector like type and 4k2k of going to the front before it went out to NAB by various formats. This was great, famous, and Furukawa of former Microsoft wrote "It was surprised by coming off of the jaw" in Brog. It is not so becoming natural.

【Q】 Are SCEI and the development of such non-game application continued by the background of the game platform development?

【 Hisashi Yokishi 】It is terribly interested.

【Q】 It is seen to compete by the PS3 vision of SCEI like Apple.

【 Hisashi Yokishi 】 It is Apple that visions are personally nearer than Microsoft. However, it is happy oppositely there to be saying as the competition at the same.

【Q】 However, in the possibility to come to actually compete with the Apple product in the future at home there if PS3 is a computer.

【 Hisashi Yokishi 】Certainly, the future is not understood though it is not rival for the present. Because it will not be only a music player that aims naturally if it becomes 2007 or 8 years, and the result to which Apple is done the collaboration as Intel opens the flower.

【Q】 A fatty area of entertainment computer at home might be soaked.

【 Hisashi Yokishi 】Yes. Jobs thinks that it surely likes computers. Then, the vision comes in succession naturally.



- Interview explanation

"Game machine" of PS3 is high-priced. 59,800 yen (It is 62,790 yen excluding tax and including tax) in Japan is called the configuration equipped with 20GB HDD of a minimum spec 70,000 middle yen level though 60GB HDD configuration of a full spec is an open price. It is not "Price that father can readily buy" in usual home like current game machine

However, the price of PS3 that the discussion is a lot of is inevitably derived from the strategy of PS3. When PS3 is sold as a computer, it is necessary to sell it to be brief by a price that is higher than the standard of the game machine. It is because the business model of the game machine doesn't function. If the opposite is said, PS3 cannot become a computer as long as this price is not set. It is because the business model is different on the computer such as traditional game machines and PC.

The more unbelievable, the cheaper a traditional game machine is if it sees from the PC industry. It is very cheap compared with the AV equipment. The reason is that the price of the game machine doesn't consist in pure "Accumulation + profit of the part cost". One game machine supplies it almost exclusively. Therefore, the main body of the game machine can be set to run into the black to long-term. When the part cost falls, it only has to be able to compensate.

In addition, the game machine vender traditionally leads the supply of the game title for the game machine. It is possible to gain even in the title sales. The royalty that the software publishing licenses can be expected of another software vender. SCEI lowers the royalty and has changed the model though had heavily relied on this royalty before.

Small profits consist from such circumstances of a usual computer and the AV equipment a hard price of the game machine. As for a hard body, the business model of making to the deficit, and making it to the surplus by the incidental income is set up. Especially, it is not unusual that the game machine sets the start-up to the price that falls below the piling of the cost at times costing much of the part cost. It is because it is necessary to spread the main body of the game machine at a dash, and to press the game development. Beginning to turn a positive spiral that hard → where → title to which hardware spreads becomes complete spread accelerates becomes important.

However, the model of such a traditional game machine is not taken away easily with PS3. It is because of the idea that SCEI raises it as an entertainment computer that runs not the limited machine only to be able to play a game but various applications in PS3. The user who buys PS3 to use it as a computer comes out though it doesn't play a game so much when PS3 succeeds as a computer in an easy reason. Then, the income related to the game goes up and the number of a hard shipment doesn't go up by proportion. Inevitably, if an enough profit is not raised with a hard main body, the management of SCEI becomes painful.

Of course, there can be a model that SCEI earns it by application programs other than the game for PS3. However, when it relies on it, the business model is limited. It is because it is not possible to succeed as a computer if the ecosystem from which the third party is gained in non-game application doesn't begin to turn on PS3. Therefore, it is necessary to set the price a hard main body it so that an enough profit may go up.

To begin with, when curbing costs to make it to the price level of the game machine, the standard equipment of HDD is difficult. The reason for the cost of HDD is that the cost is raised because it doesn't fall like the semiconductor chip for the long term. It doesn't consist easily of a present computing model as a computer if HDD is not put.

Thus, grounds of the model of the price of PS3 are very lucid, and there is an indistinct part, too. What strategy does SCEI take whether for the user to admit the additional value as the computer in PS3 in it for that?The computer is a box of free if there is no software. If value in the part of the computer cannot be shown if PS3 is a price of "Game machine + computer", the person doesn't pay the cost of the amount. SCEI should clearly show it in five months in the future.

[overclocked]

Ken always thinks out loud, he is rather crazy that way, and thats the way it should be read, dreaming what he wants, however its the market that controls that.

So dont take it word for word cause many of these things is just the reason he will never be at the top spot, he would ruin the company imo.
If you wants to be at the edge and digging new ground all the time you are at a risk of falling very deep.

And im pretty sure Howard Stringer has a tight leash on him just for that reason.

[BahnNZ]

Yo, resident Apple whore in the house.

Heh, that was errrm... an interesting read.

A fatty area of entertainment computer at home might be soaked

Ummm....

So they're saying they want to be more like my beloved Apple, there isn't actually any deal with Apple to sell PS3s as computers or anything like that.

Apple are very into music and video distribution and media hubs and all that gubbins, Sony would like PS3 to be a media hub too no doubt. A real media marketplace, not just one Natasha Beddingfield video online.

Sony are very sore at Apple for them taking the walkman from them, so they would like to learn from Apple.

It also seems they'd like PS3 to be the new Mac. Selling people $499 Linux computers that also play games terribly well. Hitting Microsoft where it hurts I like, hitting Apple where it hurts, not so happy about that one. Microsoft are big enough and bad enough to look after themselves. I like Sony, I like Apple, two companies that got where they are because of great ideas and design designs and technology. Oh why must you two fight...

I think the one reason I don't have a Linux machine running at my house is they're really crap for playing games on. With PS3 problem solved...

Evvvvverybody loves Apple now, where were you in 1995...

[pari]

It's hard to know what to say - I think Kutaragi is a visionary for sure... in this article he seems to be thinking out loud to an extent. At least, I honestly hope so, because this high-risk stuff here from a business standpoint.

It does look like PS3 might turn out to be the modern Amiga however. At the same time, is the present era ready for another Amiga?

Well whatever! We'll see how it plays out.

XBD, for all the quirkiness of KK and which most people fault him for. Its because of KK we have Playstation. I think Leading the Revolution by Gary Hammel talks about KK.
Its not the personal bias, its more based on the facts. I can say KK is crazy because he pushed so much on the processor side that nobody else would pushed the boundary that much. In that process made programming a nightmare, did anybody ever figure out how to use all the Div in EE?
But poineers are the ones who push the boundary out into the new territory and settlers follow behind the poineers. KK is a poineer.

[BahnNZ]

What they're also saying is...

If you go to the apple store with $2000 you get this:

PowerMac G5
Dual-core 2GHz PowerPC G5 processor
1GHz frontside bus per processor
1MB L2 cache per core
512MB of 533MHz DDR2 SDRAM (PC2-4200)
160GB Serial ATA hard drive
16x SuperDrive (double-layer)
Three open PCI-Express expansion slots
NVIDIA GeForce 6600 LE with 128MB GDDR SDRAM

For $599 you get a machine very similar in spec to that, only with a better video card(Oh please god let it be a better video card. ) and a bit less ram and hdd.... $2000 or $599, you choose. If it had an Apple logo on it... You'd pay $2000 for PS3.

It's not as simple as that of course, let's see you run Photoshop on your PS3 matey....

[xbdestroya]

KK is a pioneer.

I agree with you on that.

[rpgamer_2k5]

^ RE: Applefiend's post.

It shouldn't be too difficult getting Adobe products to run on the PS3, in fact, Adobe wouldn't have no problems at all distributing their software on PS3. Other software firms that could potentially port their software on the PS3 could include Autodesk, Real, Mozilla, Opera, Netscape, etc. Heck it is even possible for google to become a major player as well. And seeing that Google are going to release their own Linux distribution bundled with their software for the PC, it's likely for Linux PS3 to include the various tools in Google Linux.

I'm going to be a happy man once more information spills out.

[xbdestroya]

I'm going to be a happy man once more information spills out.

Well, only if the information is good.

[GUNDAMSEED]

Man ps3 has me very happy was going to upgrade my pc , but all i do one it is play mame games, d\l anime \muisc and the web . ps3 would able to play all thoses new codecs and such. It's not big deal i do a little bit of programming i would love to get my hands on cell. if later on you buy a ps3 with more ram and such i just give my old one to my dad to watch blu ray movies and web .

[xone_4]

Here's the second segment of the new Ken Kutaragi interview by Hiroshige Goto. Not sure if this is the end of the interview but this segment is an extension of the previous one and he talks about the price model of PS3 and the strategy.

(The blog entry by an ex-Microsoft VP Toru Furukawa about the behind-closed-door demo of the Cell HD video prototype system at NAB 2006 that appears in the interview is here. Apparently that system had one Cell and one NVIDIA GPU with 4K video buffer, and could play realtime 4,000 QVGA MPEG2 streams simultaneously while clustering small screens in a 3D mosaic on a 4Kx2K digital cinema SXRD projector through SDI.
http://spaces.msn.com/furukawablog/B...714!3406.entry )

In PS3 the business model changes from that of a game console

Hiroshige Goto: As for PLAYSTATION 3(PS3), the reactions to the price announced at E3 have been interesting. People in the game industry say it's expensive, while it's still cheap if you look at it from the PC standpoint. But most users will view it as a game console, the antipathy is very strong.

Ken Kutaragi: PS3 is overwhelmingly cheap if you look at it as a home appliance. But, if you look at it as a game console, you'll be like "well, then I'll buy PS2 instead." In these situations, there are always objects that appear in "if you look at it as something." But for PS3, they should not exist. We already think PS3 is PS3.

HG: Can't it become a computer without getting out of the game console price and business model?

KK: The (business) model of the game consists of contents and hardware business. If there's one more, in the Nintendo days it was royalties. But our message at this time on PS3 is clear. Hardware is hardware (Hardware does its own business).

HG: Can I think like this, traditionally game consoles have been taking the business model that relies on not only the profit from hardware. But, if you want people to use PS3 as a computer, that model does not work. If you can't do business by getting enough profit from hardware you can't grow software on a computer. Therefore you can't take the business model in which the profit from hardware is very thin, which is what I assume.

KK: Yes. In terms of the business model, it changes in PS3. (When it becomes a computer) the business model in which you lose in hardware and balance it by royalties doesn't work. I want people to share the PS3 computer and then want gunmen or top gun (programmers) to show their skill.

HG: It's like the dawning days of PC. However because SCEI also continue PS3 contents, it looks like a hybrid model.

KK: We are going to propose interesting softwares on PS3 by ourselves. It's best if we can take them to services. We'll do business there too.

HG: Basically you do business by hardware, in addition you want to do business by game and non-game software, and if possible by service too.

KK: We released so many contents (on PS2). Without interfering with third parties, in the sense that we create interesting contents together, I think whether we win or not is decided by contents.

If Apple sell PS3 it can be sold even at $2,000

HG: It's extremely difficult to break the concept of "the price of game console". Users have been familiar with prices such as $299 and $199.

KK: If Mr. Jobs (Steve Jobs, CEO, Apple Computer) adds an Apple logo (onto PS3) I think (users) will say it can be sold at $2,000. However it's not possible for the PLAYSTATION brand. That is the difference in the computer world between the PLAYSTATION brand and the Apple brand. Nevertheless I think PS3 can be sold as a PLAYSTATION because PS3 belongs to the PLAYSTATION brand.

HG: To get out of the game console model and approach Apple, you have to show the message that you want people to view it as not a game console but a PS3 computer.

KK: Yes. Therefore we push PS3. We want to go to the degree where PLAYSTATION becomes a pronoun.

HG: You mean, not that PlayStation is one of game consoles, but the pronoun of an entertainment computer becomes PLAYSTATION.

KK: Therefore I wanted to put Linux from the day 1 of the PS3 release.

But it's not important that it's Linux. (In PS3) on the Cell base (Cell OS Hypervisor) you can put Linux and if you will Windows or Tiger (Mac OS X 10.4 "Tiger"). But OS itself is not a problem anymore. Because in PS3, an OS is like an application.

What's interesting for me is Mr. Jobs of Apple said the same things. I think Mr. Jobs said Windows is not more than an application on Macintosh, it's normal that an OS is there, then what's really important is what comes on top of that. Clearly what's important is software, platform, and service.

HG: So you think when there is a virtual machine, the philosophy of binding things by an OS like the Windows model is old, and someone may create even an OS.

KK: Perhaps, I think more Cell-native general OS may appear.

PS3 will start to change when it gets in everyday life

HG: The key for a computer is non-game applications.

KK: Probably, the use (of PS3 as a computer) will change when it gets in everyday life of people. If talented people can develop PS3 applications at which everyone is surprised, it will start to run just like PC did.

HG: Do you mean the ecosystem where softwares and services do business on hardwares starts to run like that of PC?

KK: The days when Apple was great were like that. WWDC (Apple technology conference) filled Moscone Center. If it can start to run it will become lively of its own accord.

HG: If an ecosystem is established the number of softwares will increase automatically and the appeal for PS3 will increase, PS3 will pervade further, then it's possible to enter the cycle where more software appear. But many people doubt a non-game ecosystem work on PS3.

KK: PSP is one of examples. In Japan, the world of Nintendo DS is in a good condition and PSP is halfway. But in the US and Europe everything appears on PSP as grassroots because PSP is in the computer realm. Various softwares, and accessories. So we hear even voices from the SCEI internal that propose stopping the release of PSP accessories. It's because they release what they want like Macintosh. I want PS3 to be like that.

HG: Do you mean if the hardware is interesting those who create softwares and accessories become lively?

KK: If it's said that the (programming) is difficult, they'll get stimulated. If they are really talented they can see (what others can't) apparently.

HG: To make it a base where open programming is possible, you have to supply necessary information, environment, and libraries.

KK: So we made Cell an open format and asked Barcelona University (Supercomputing Center) to host it. Harrison (Phil Harrison, President, Sony Computer Entertainment Worldwide Studios) said hundreds of middleware makers are contacting. It's interesting those people start to work intensely. Besides, it can run Java with ease.

HG: If it's virtualized like Java in an upper level it's not bound by a native CPU instruction set. For example, don't you create a runtime that can directly compile Java into the Cell SPE instruction set?

KK: Well, rather, it's better to create softwares first so it's about order in the todo list. In terms of business it's better to sell millions of units by creating softwares. Besides you know there are (software development) gunmen. Such people exist in the world of computer, they may do it.

HG: Don't you request Transmeta to develop it? They are the professionals about it.

KK: Transmeta does not have many personnels. They are doing the far more important thing which is about decreasing the wattage.

What's close to the SCEI vision is current Apple

HG: To differentiate PS3 as a computer from PC which is a computer, it needs an application only possible for PS3 that exploits the computing power of Cell. When I interviewed you before you cited things like non-linear HD video editing.

KK: We showed non-linear HD editing at the NAB (National Association of Broadcasters) event before E3. It's a Cell-based HD video edit system. At a pre-event before NAB we did a demo like serving and transcoding various formats from Cell to a 4K-2K projector. It could get really good feedback and ex-Microsoft Mr. Furukawa wrote he was really surprised in his blog. I think it'll become normal.

HG: Will SCEI continue to develop non-game applications in the background of game platform development?

KK: We are really interested.

HG: It seems Apple competes with the PS3 vision of SCEI.

KK: Rather than Microsoft, it's Apple of which vision is directly close. But, it's not like competition, on the contrary it's pleasant to be in the same place.

HG: But if PS3 is a computer it's possible to compete against future Apple products at home in reality.

KK: Of course, they are not competing now but not sure in future. In 2007 or 2008, when the Apple and Intel collaboration begins to come to fruition, naturally what they target won't be only a music player.

HG: You may clash in the domain of home entertainment computer.

KK: Yes. I think Mr. Jobs likes computer probably. Then, our visions naturally overlap.

http://www.beyond3d.com/forum/showthread.php?t=31328

EDIT - Put quotes in quotes!!! -xbd

[Viper]

Kutaragi Details PS3 'Computer' Claim


Ken says some oddball things at times, some with a major touch of arrogance but this quote here just upped my respect for the man.

As for the competition, Kutaragi said that he welcomes the significant differences and strengths of all three platforms.

"I think that if this can make the market and the industry more dynamic, why not? If we we're all doing the same thing, the market would transform into a killing arena--that's not really good, in my opinion."

[xone_4]

"HG: If an ecosystem is established the number of softwares will increase automatically and the appeal for PS3 will increase, PS3 will pervade further, then it's possible to enter the cycle where more software appear. But many people doubt a non-game ecosystem work on PS3."

as i was thinking that is the way tey gona expand the game industry

[Viano]

as i was thinking that is the way tey gona expand the game industry

or to merge.

I don't think it will be expending the industry crazy as Wii but it's very good to see things are merging from two opposite directions.

we should be proud to see that, as a humian being, loL.

[xone_4]

it is 21st century amiga and if sony do it right its gona be the next big thing

even my boss is considering to bay some PS3s for the possibilitys after i printed him these interview.
and he really really hate games

(damn sony got my boss interested, well-done SONY)


bad grammar i know

[Viano]

mine is badder, loL.

I personally think things won't shift as fast as predicted, but it's the matters of time if you understand how it's going to be shifted.

[rpgamer_2k5]

Well, only if the information is good.

Right when that post was made, I realized that the RSX is going to be great! It will be a great game console, and may be an amazing home computer too.